Copywriter, storyteller, avid doodler
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Your Go-To For Good Times

Your Go-To For Good Times

For MiXR

 

There’s always that one person in every friend group who knows all the best spots and the best perks. But what if that person was actually an app?

MiXR is a brand new app that helps you plan, book and earn reward points for your outings all over the UK. Plus, you can get free drinks and skip the queue too. We created a cheeky tone of voice and eye catching look and feel to launch the app with a campaign across out of home, social and display.

The OOH even used localisation to cleverly give you directions to your nearest MiXR venue too. Over 300 assets were created (!), and to date it’s been downloaded over 500,000 times.

Social posts told our audience all about the perks of downloading MiXR.